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Liv
In the past year, my obsession with tinted lip balms has grown at record speed. With the combination of not leaving the house much and wearing a mask when I…
Asian-Owned Makeup, Skin Care, Hair Care, and More One of the main things that drives our passion for indie beauty is the fact that supporting indie brands means supporting…
Dramatic? Maybe. But I tried going a month without my Akar Mist and almost didn’t make it. I’ve tried a lot of indie skincare products and…
Beautiful, functional, and roomy: these makeup bags from Singhvis check all the boxes! As a makeup artist and frequent traveler, makeup bags have been a pain point for me over…
Indie makeup and beauty is trending and it’s for a good reason. You can find products that are totally original while also supporting a small business, which is…
Giving Living Co is a bath and body company owned and operated by supermom and creative maker Kelsie Benge. Based out of Austin, Texas, they sell a variety of goodies…
Hipdot has been breaking the mold with amazing makeup collections for a few years now, and their new My Chemical Romance collection is no different. A few stand-out collaborations…
Dirt Witch is an independently owned skincare and body care brand founded by herbalist and witch Jacqueline McClure. Her thoughtfully created products embrace the earth as much as your skin…
Want to get your loved ones (or yourself) a totally original gift while also supporting a small business? How about at deep discounts? This Black Friday, shop small and…
For someone with dry, sensitive skin, retinol is a scary boogie man that will cause dry, flaky skin and breakouts in exchange for supposedly more youthful skin. Before this, I…
It’s well known that indies own Autumn. No one does spooky, pumpkin spicy, and cozy fall scents better than indie brands, particularly Haus of Gloi. I…
I’m always excited to hear about a new cruelty free and indie skincare brand. With clean ingredients and cute packaging to boot, Gleamin immediately caught my eye. Gleamin…
Fall is by far my favorite season. The weather gets cooler as layered fashion and grungy colors are reintroduced. If I could, I would live in a big, old, tattered…
The first time I heard about antimicrobial fabric was years ago when Bombas was first on Shark Tank, selling its buy-one-give-one sock model. The donated socks were…
We’re back with another interview with an inspiring indie brand owner. HagRoot is a brand that has always caught my eye for their individualistic visual style and deep…
In one of my previous posts about perfumes, I wrote about my hometown witch shop that I spent my time at any chance I had, starting my love affair with…
The Strange South is a brand I immediately fell in love in love with when they first launched in 2017. They were one of my first true indie obsessions, and…
Hmmm… intimate skincare…. sounds like snake oil, right? I’ve become so aware of companies making up problems for women just to sell them things to fix…
This brand profile and review has been a long time coming! Giulia and I both fell in love with this brand from the very start, when we met them at…
Formulate reached out a few months ago and asked if I’d want to try their new shampoo and conditioner customization service, which seemed really interesting to me! I…
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